We approach research with high standards and genuine enthusiasm – even when the questions are complex. Combining methodological expertise with curiosity, we develop tailored solutions rather than off-the-shelf research.
We think ahead, work closely with our clients and use robust insights to provide answers for better decisions.
Better Insights – Welcome at GIM.
Brand, target group, customer experience, product, pricing, communication or innovation: We develop qualitative, quantitative and combined research approaches tailored to your specific question.
From proven methods to innovative and AI-supported research approaches, we combine methodological expertise with many years of research experience and a tailored, pragmatic approach.
We conduct research in Switzerland and internationally for companies and organisations across a wide range of B2C and B2B industries.
Our experience enables us to quickly understand markets and research questions and to interpret findings in the relevant market context.
As part of the international GIM group, we combine personal support from our Zurich team with a strong network of industry and methodology specialists.
Studies, methods and trends: We share the latest research findings, expert perspectives and insights from GIM Suisse.
