Target Groups

Diverse study designs to explore target groups, e.g. insight generation, segmentations, usage & attitudes, socio-cultural life and consumption styles, ethnic research, specific target groups (e.g. youth, 50+, decision-makers, migrants etc.). ICU™ – unique in the market – as an extension of our target group research expertise. 

Contact


For further information please contact:
Dr. Jörg Munkes
j.munkes@g-i-m.com