Market Research for Public Institutions
 

Digitalization or global upheavals such as Covid 19, wars, migration, international political crises, and climate change have consequences for society as a whole. Cultural institutions, associations, political parties, governments: In this day and age, public entities face the challenge of positioning themselves successfully, knowing the expectations of their target groups, and securing their own funding in the long term. This is reflected in increased pressure for target group-oriented action, efficiency, and evaluation. GIM offers research support and advice based on many years of experience.

Our fields of research:

• Values research, futurology (see GIM Foresight)
• Cultural brokerage for international institutions
• Research for federal offices
• Business development
• Donation research
• … and many more

Our target groups:

• Citizens, eligible voters
• Business representatives, investors
• Foundations, associations
• Aid organizations, NGOs
• Colleges, universities
• Teachers, education staff
• State institutions
• Municipalities, cantons, etc.

You can find a complete overview of our solutions here.