Market research for the food industry

 

The «food» sector reflects social developments like no other: Consumers' wishes and needs are extremely dynamic and one new trend follows the next.

Accordingly, there is a lot of movement in culinary innovations: Suppliers never get tired of testing new products and – depending on the response – launching them on the market.

Our experienced researchers are among the best on the market when it comes to product, price and communication research and look forward to advising you on these matters!  

Our fields of research:

• Food & Beverage Consumption
• Product, price, and communication research
• Eating & shopping behavior
• Value research on food/eating/dining
• Dietary attitudes, dietary types
• Innovations, food trends and developments
• … and many more

Our target groups:

• Retail trade (B2B)
• Restaurant owners (B2B)
• Customers (B2C)
• Nutrition experts, food scouts
• … and many more

You can find a complete overview of our solutions here.